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Netizens watch as a top Google AR software executive turns in his resignation letter. The reason behind this decision shows how off-course Google might be regarding its AR endeavors. Aside from this top executive, other workers in Google’s AR department have similar complaints about the company’s attitude towards leadership.
Mark Lucovsky, a former top executive working with Google’s AR team, has publicly resigned. The expert in the field of AR software and operating systems took to his Twitter account to announce his retirement. While announcing that he is leaving the company, he was also kind to give details as to his exit.
The reasons he gave might bring questions to the mind of netizens looking forward to Google’s growth in the AR and VR industry. But it seems like the company is still struggling to stand its ground. Mark’s exit from Google is proof that the tech giant is barely standing on one foot in the AR and VR industry.
Here is what the resignation of one of Google’s top AR software executives proves
The exit of Mark Lucovsky raises a new set of concerns about Google’s plans for the AR and VR industry. Currently, the likes of Meta are topping the games in this industry, with Apple working to get its fair share. Over the years, fans have anticipated an AR or VR product launch from Google to no avail, and the company’s stand in this industry seems to be uncertain.
While stating the reason for his resignation, Mark Lucovsky points out recent changes to Google’s AR department. Over the past few months, netizens have seen reports of leadership changes within Google’s AR development ranks. With each change comes a new objective, which might not fall in line with the previous objective under former leadership.
These changes make work quite hard for those working in Google’s AR department. Each new AR and XR tech product the company announces keeps getting met with Google’s unforgiving axe. Now there seems to be a shift from hardware development to a focus on AR software.
These changes are very unhealthy for Mark’s career and his future in the AR industry. Google is also drawing attention to itself for the wrong reasons, as it fails to get its affairs together concerning AR technology. With the influx of companies to the AR industry, Google might find it hard to catch up if they don’t get things in place as soon as possible.