Author: Richard

Big data is not new. Its origin can be traced back to the concept of ‘information explosion’ which was identified first in 1941. Ever since, there has been a big challenge – developing a practical method handle large volume, wide variety, and fast moving data. Without a suitable tool that can simplify the analysis and manipulation of enormous volumes of data, the organization’s ability to generate knowledge from the data is limited. Currently, the increasing interest and growth in data science, analytics, and big data can be attributed to the arrival of effective tools for handling big data. Hadoop is…

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As a marketer, you may wonder whether there is a place left for blogs in marketing amid social media. Absolutely there is.  In fact, it is recommended to incorporate blogging in your marketing mix. Research findings reveal that 79% of companies that incorporated blogging in their marketing reported a positive ROI in their marketing efforts. Blogs offer a special advantage that social media doesn’t: Search engine indexing. When your blog is well optimized for search engines, it increases your businesses online visibility. Another advantageous attribute of blogs is that it can be referenced many years later. Blogs are an excellent…

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Cloud computing has become a hot new spot for information technology vendors. However, there is a heated debate centering around this technology, with proponents suggesting that scalability, flexibility, and economies of the cloud make it a reasonable choice. On the other hand, opponents point to the privacy and security concerns as reasons not to use cloud services. From the perspective of a corporation that is determined to provide secure information technology solutions to numerous and security-conscious customers, it is possible for businesses can affordably attain the benefits of cloud technology in a way that cannot jeopardize on the enterprise’s security.…

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Big data is a term that refers to data sets that are so complex or so large such that ordinary data processing applications can’t process them. The data in these sets could be structured or unstructured. Top 4 Uses of Big Data Big data has numerous uses. Here are four of them: Prediction of Heart Disease According to Ben Davis of Econsultancy, IBM is using big data to predict the possible occurrence of heart diseases. By analyzing the data from electronic health records, symptoms of heart disease can be noticed at a much earlier stage. When perfected, this technology could…

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The 2013 State of Online Gaming Report revealed that the global games industry was worth 70.4 million dollars. By the end of 2013, up to 7.2 billion people out of the 7.1 billion world population were gamers. Of the 1.2 billion players, 700 million people played online games. Online gamers include teenage girls and boys; adult men and women; and the elderly have not been left out.  The industry has seen a 6% growth since then. What Are The Reasons For The Growing Popularity of Online Gaming? Gaming is a form entertainment. People play games to pass time, beat boredom,…

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Early 90’s when India had just opened up her economy, it was the formative days of economic liberation. Today, having come so far, India is no more a growing economy but a robust economy big and huge enough in the Asian sub-continent to impact the world business. Take the case of the Indian gaming industry. In the last couple of years, India has emerged as a major gaming hub after China with enormous opportunitiesthat make up for a potentially huge market. The availability of cheaper but powerful smartphones, increased internet penetration, improved mobile and internet services and better digital payment…

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Independent airlines have become extremely popular over the years; especially in the private flight sector. However, larger, more established airlines continue to dominate the sector. So, how exactly can independent airlines compete with the bigger, industry leaders? Offering a more personalised service The one advantage smaller airlines have over their larger competitors, is the level of personalisation they are able to offer. Consumers today expect a more personalised service – they don’t just want to feel like they’re simply an anonymous number. As independent airlines don’t have a huge number of passengers to attend to, they’re able to give each…

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Before getting down to the change brought by Big Data Analytics using Hadoop let us know what it exactly is? Big Data Analytics is the studying or analysis of big data in a statistical form. This analysis is done to figure out the potential and the effect of data. In business, this term is used for the studying of large data sets done to figure out the hidden information related to that business. Handling of big data was, is and will never be easy until or unless advanced programming is used to do so. Problems with handling big datasets: Storage:…

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When you are running a business, a major concern would be keeping it safe and secure as you protect it from certain pitfalls in order to make sure that you achieve your goals effectively and take your company on the path of success. However, sometimes, things can go out of control real fast, real soon, regardless of how much effort you put into planning and implementing various strategies. There are somethings that you can never control When your company is your single most important asset, you must be doing everything in your power to make sure that it’s safe and…

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